HI-TECH MEETS MINIMALISM: In 2019 WOLFSKIN TECH LAB was once again at the ISPO
Idstein, 01.03.2019 - WOLFSKIN TECH LAB presented its visionary design at the ISPO fair for sports business in Munich in 2019 too.
Back in 2018, WOLFSKIN TECH LAB was able to look back on an extremely successful trade fair appearance. THE STORM SHELL all-weather jacket from the WOLFSKIN TECH LAB collection took the coveted GOLD WINNER AWARD as the best product in the URBAN OUTER LAYER 3L category.
And once again in 2019, WOLFSKIN TECH LAB excelled at the ISPO with its pioneering technology. As a key style in the new collection, the next generation of the 3L jacket – THE STORM SHELL –captivated trade visitors at the leading multi-segment sports trade fair: A technical masterpiece without any visible seams featuring an ultra clean look and testifying to state-of-the-art performance.
The unusual design of the waterproof and windproof jacket is defined by an innovative finishing method: All seams are bonded without leaving a visible trace using the XALT™ GS ™ garment system technology. Furthermore, the jacket does not have any tapes or side seams. The premium all-weather jacket appears as if tailored from a single piece of fabric. The puristic silhouette is enhanced by means of raglan sleeves and a hood which can be adjusted to create a narrow visual field. The snap-in system also allows an insulating inner jacket to be fastened easily to the shell jacket using press studs, and two side pockets as well as an inner pocket provide plenty of space to store items.
This year’s ISPO took place on the Munich exhibition grounds from 3 to 6 February 2019. With more than 2,800 exhibitors and around 84,000 trade visitors, it is considered to be one of the leading global trade fairs for sports and the outdoor sector.
About WOLFSKIN TECH LAB
WOLFSKIN TECH LAB represents pioneering technology and an outstanding design. The premium line inspires fashionistas, who attach great importance to maximum performance. Articles from WOLFSKIN TECH LAB are also symbolic of an urban lifestyle, in harmony with nature, and innovation and technical transformation.
Kerstin Pooth (Director PR & Cooperations)
Sato Feller (PR Manager Lifestyle/Fashion)
Tel.: +49 (0)6126 / 954 135